The Adidas logo font is ITC Avant Garde Gothic. Adidas AG is a multinational corporation headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing, and accessories. It is the largest sportswear manufacturer in Europe and the second largest in the world after Nike. The Adidas logo font, ITC Avant Garde Gothic, is a geometric sans serif typeface known for its circular letterforms and clean structure. The bold, modern typography reinforces performance, innovation, and strong brand recognition across global sportswear markets.